Bachelors Degree

B.Sc in VISUAL COMMUNICATION (3 years)

This course explores the world of Visual Communication and gives the student a heads on experience in creating corporate communication designs. This course lays a strong emphasis on design fundamentals, art aesthetics and is aimed at developing innovative, skilled, independent designers for the commercial and communication designing needs. Developed by industry experts, this course is an amalgamation of art, design and technology where the student is given an equally strong foundation of the new age digital designing tools and aids. Students will be given an opportunity to get industry exposure by guidance from relevant professionals and periodic seminars/lectures. This course has been designed on the basis of the current industry's requirements and needs of visual communication professionals.

Course Contents

FUNDAMENTALS OF ART, DESIGN AND VISUALIZATION (6 MONTHS)

  • Principles of design
  • Composition (basic Graphics B/W)
  • Fundamentals of drawing
  • Form Space and Structure
  • Background Design
  • Space and Perspective (exterior/interior)
  • Color Application and Theory
  • Introduction to Computer Graphics
  • Photography
  • Design Concept, Methods and Process
  • Sign and Symbols
  • Various Art Forms

SOFTWARE:

  • Adobe Photoshop

ADDITIONAL SUBJECT:

  • English - 1

ADVANCED DESIGN PRINCIPLE (6 MONTHS)

  • Typography -Calligraphy, Font Design
  • Fundamentals of drawing
  • Study the real environment
  • Nature Drawing & Object Drawing
  • Character Design
  • Videography
  • Video Editing
  • Sound Editing
  • History of Art
  • History of Design(Graphics and Communication design)
  • Printing Technology
  • Visual Thinking and Perception
  • Aesthetics

SOFTWARE:

  • CorelDraw / Adobe Illustrator
  • Adobe Photoshop
  • Adobe Premiere
  • Sound Forge

ADDITIONAL SUBJECT:

  • English - 1

COMPUTER AIDED GRAPHIC DESIGN (6 MONTHS)

  • Geometrical Construction and 3d Modeling
  • Integrated Digital Computer aided Design
  • Attribute to visualizations
  • Attribute to Spatial Design 3d Space
  • Attribute to 3D form - Object, Sculpture, Architecture
  • Design and Philosophy
  • Design Management Principles -1
  • Art Appreciation
  • Film Appreciation
  • Music Appreciation
  • Applied psychology
  • Industrial visit -1 (Studios/Advertising Agencies)

SOFTWARE:

  • Autodesk 3Ds Max / Maya / Z-Brush
  • Adobe After Effects
  • Adobe Photoshop

ADDITIONAL SUBJECT:

  • English - 2

VIDEO DESIGN (6 MONTHS)

  • Motion Graphics
  • Copy Writing
  • Design Management -2
  • Illustration/Comic Strips/Storyboarding

SOFTWARE:

  • Autodesk 3Ds Max / Maya
  • Adobe After Effects
  • Adobe Photoshop

ADDITIONAL SUBJECT:

  • Business Communication

COMMERCIAL DESIGN (6 MONTHS)

  • Corporate Identity Graphics Symbol/Logo Design
  • Branding/Communication System (Signage)
  • Campaign Design Commercial/Social
  • Book Design
  • Retail Display and Design
  • Other Design Publications Projects
  • Packaging and Design

SOFTWARE:

  • Adobe Illustrator
  • CorelDraw
  • Adobe Photoshop

ADDITIONAL SUBJECT:

  • Project Management

SEMESTER VI - SPECIALIZATIONS IN SPECIFIC DISCIPLINE OF DESIGN IN VISUAL COMMUNICATIONS AND PROJECT

  • Design Publication/Book Design/Campaign Design
  • Retail Display and Design
  • Illustration/Comic strips
  • Corporate Identity Graphics and Branding/Communication System (Signage)
  • Motion Graphics
  • Final Project

EMERGING STUDENT PROFILE :

The emerging student will have a strong understanding of the designing principles and will have the requisite competence to grasp any given brief and skillfully execute the project. They will have the capability to work on print, commercial art, communication related design projects, motion graphics, packaging design, retail display and media design. The emerging student would be an asset to any studio involved in advertising, brand promotion, packaging, broadcasting etc.

This course provides Dual certification. Advanced Diploma in Visual Communication from ZICA and B.Sc. in Visual Communication from Himgiri Zee University.

Eligibility

  • 10+2
Get Call